Thank goodness for Ayds
“Thank goodness for Ayds” was the slogan of the weight-suppression candy Ayds. Its other early-’80s slogans included “Loose weight deliciously with the aid of Ayds” and “Why take diet pills when you can enjoy Ayds?”
The problem was that Ayds was pronounced the same as a frightening new disease. Yet the makers of the product chose not to change the name. In this Time magazine article from 1983, Ayds maker Martin Himmel says, “We have
repackaged it, redesigned it, readvertised it and given it a new breath
of life.” The article goes on to say, “Ayds sales have
never been better.”
Fortunately, the product and its unintentionally black-humored commercials would be gone from the market within a few years.
Ayds leads the list of eight disastrous product names identified by the magazine Mental Floss.
Nearly all of the products are food-related. There’s something about scatological and homophobic words that people apparently find hilarious when mentioned in conjunction with food.