K-State professor sheds pounds on the Twinkie Diet

Morgan Spurlock had McDonald’s, Mark Haub has Twinkies. The nutrition professor at Kansas State University is challenging conventional wisdom about junk food, one fat-laden day at a time.

Haub kicked off a 30-day junk-food odyssey, dubbed the Twinkie Diet, on August 25, to question perceptions about how we view processed goods in relation to our overall health. And so far he’s lost weight eating primarily Twinkies, hot dogs and cake.