Kansas City men are guinea pigs for Dr Pepper 10

Men do drink diet soda. At least, that’s the hope of the Dr Pepper Snapple Group Inc., which is test-marketing a new low-calorie soft drink aimed at men ages 25 to 34.

Dr Pepper 10, a 10-calorie version of the soda, is being tested in Kansas City, Denver, Colorado Springs, Des Moines, Austin and San Antonio. And if the men of the city of fountains like it, the male population of the entire nation might get a chance to swig some later this year.