Could Chipotle be bringing bahn mi and noodle bowls to fast food?


- WoodStone
- It’s still a bowl, just with a bit of twist.
The Vietnamese sandwich, the banh mi, has never had its shot at mass production, until now. Chipotle founder and CEO Steve Ells debuted ShopHouse recently in Washington, D.C. It’s a test franchise for a Chipotle-style take on Southeast Asian cuisine that features bowls of rice and noodles and banh mi sandwiches (priced between $6.50 and $8) with customers choosing the condiments, veggies and proteins.